About Us

The Purple Giraffe is a locally owned children’s boutique in beautiful downtown Oconomowoc.  Much more than a place to shop, we aim to nurture every child’s imagination, create a sense of nostalgia through games and play, and help every customer to find just what they are looking for.

Our offerings are varied – toys to delight, special outfits for babies to big kids and everything in between, adorable accessories, delicious treats and perfect gifts – but our mission is simple: to make you feel appreciated, welcomed and comfortable each and every time you shop at The Purple Giraffe.